Sekonda Aurora 40597, 29mm, Silver Dial, Silver Aluminum Bracelet
Sekonda Aurora, Silver Dial
The Sekonda Aurora 40597 is a 29mm women's casual watch featuring a Japanese quartz movement, a silver dial, and an aluminum bangle.
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About this item
- British-designed quality at an affordable price, offering a premium look and dependable timekeeping.
- High-quality Japanese quartz movement ensures accurate time, suitable for both formal and everyday wear.
- Clean, uncomplicated design with a sunray silver dial and scratch-resistant mineral glass lens.
- Not designed for water contact; remove before washing or swimming. Battery life up to 2 years, powered by a 364 (SR621SW) cell.
- Includes a crown stopper to preserve battery life, backed by a 2-year guarantee.
Top Highlights
- Brand
- Sekonda
- Model Name
- Aurora
- Model Number
- 40597
- Department
- Women
- Item Type
- Casual Watch
- Manufacturer
- Sekonda
- Country of Origin
- China
- First Available
- 23 Mar. 2023
- Release Year
- 2023
Features & Specs
- Display
- Analog
- Movement Type
- Japanese quartz
- Power Source
- Battery powered
- Additional Features
- Second Hand
- Battery
- 364 (SR621SW) silver oxide cell
- Strap Type
- Bracelet
- Case Material
- Aluminium
- Case Size
- 29 mm
- Case Thickness
- 7.0 mm
- Weight
- 78 g
- Water Resistance
- 30 m
- Sport Type
- Walking
- Strap
- Aluminium
- Clasp
- Box Safety Clasp
- Closure Type
- Box Safety Clasp
- Embellishment
- Crystal
- Dimensions
- 160 x 85 x 40 cm; 78 g
Style
- Style Name
- 40597-AMZUK
- Dial Shape
- Round
- Dial Color
- Silver
- Band Color
- Silver
- Face Style
- Gilt
Will it fit your wrist?
Best on 4.9–5.3 in (12.5–13.5 cm) wrists
A 29 mm women's watch sits just right on these wrists. If your wrist is 5.3–5.7 in, it looks smaller and more understated.
Measure your wrist and see what fitsA rough guide based on case diameter only.
Is this watch big or small?
64% of the women's watches we list are bigger than this one
The most common women's size is 36 mm (103 models). 11 models are 29 mm, like this one.
All our watch size dataDescription
The Sekonda Aurora 40597 positions itself as an elegant and highly accessible timepiece for women who appreciate understated style and reliable performance. As a British-designed watch, it embodies a philosophy of delivering quality aesthetics and dependable functionality without the premium price often associated with luxury brands. This model is ideal for the discerning individual seeking a versatile accessory that transitions effortlessly from casual daytime wear to more refined evening ensembles.
Central to the Aurora's appeal is its robust Japanese quartz movement, a choice that guarantees exceptional accuracy and minimal fuss, making it a perfect daily companion. The watch features a lightweight yet durable 29mm aluminum case paired with a matching aluminum bangle-style bracelet, offering both comfort and a sleek profile on the wrist. Protecting the radiant silver sunray dial is a scratch-resistant mineral glass, ensuring clarity and longevity for everyday challenges. Its 30-meter water resistance provides basic protection against splashes, aligning with its casual-to-dress versatility.
However, the Aurora 40597's 30-meter water resistance rating means it is not suitable for swimming or showering, a common limitation for fashion-oriented quartz watches at this price point. Those requiring greater water protection for active lifestyles might need to consider a dedicated sport watch. Furthermore, while the aluminum construction keeps it light, some users might prefer the heft and perceived durability of a stainless steel watch.
Ultimately, the Sekonda Aurora 40597 is an excellent choice for women seeking a chic, low-maintenance watch that prioritizes style and accuracy. Its bangle bracelet design offers a distinctive look compared to traditional straps, making it a fashionable statement piece. For those who value British design principles and a reliable quartz mechanism in a compact, elegant package, this model offers compelling value.
Frequently Asked Questions
Is the Sekonda Aurora 40597 suitable for daily wear and light activities?
Yes, the Sekonda Aurora 40597 is designed as a casual watch, making it highly suitable for daily wear and light activities. Its lightweight aluminum construction and comfortable bangle ensure it's pleasant on the wrist throughout the day. However, it is not intended for strenuous sports or water immersion.
What is the water resistance of this Sekonda Aurora watch?
The Sekonda Aurora 40597 has a water resistance rating of 30 meters. This means it can withstand splashes, rain, or brief accidental exposure to water. It is not recommended for showering, swimming, or any water sports, as this could damage the Japanese quartz movement.
How does the Sekonda Aurora compare to other watches in its price range?
The Sekonda Aurora 40597 stands out with its distinctive British design, lightweight aluminum case, and elegant bangle bracelet, which offers a unique aesthetic compared to many standard watches in its price range. While it shares a reliable Japanese quartz movement with many competitors, its specific design and material choices provide a fashionable alternative for those prioritizing style.
What type of battery does the Sekonda Aurora 40597 use and how long does it last?
The Sekonda Aurora 40597 is powered by a 364 (SR621SW) silver oxide cell. This battery typically offers a life of up to 2 years, providing reliable operation before needing an inexpensive replacement. A crown stopper is included to preserve battery life until first use.
Is the mineral glass lens on the Sekonda Aurora durable for everyday use?
Yes, the Sekonda Aurora 40597 features a scratch-resistant mineral glass lens. This type of glass is generally durable and provides good protection against minor scratches and impacts encountered during daily wear, maintaining the clarity of the silver dial.
What wrist sizes is the 29mm Sekonda Aurora watch suitable for?
The 29mm case size of the Sekonda Aurora 40597 is considered compact and is generally suitable for smaller to medium wrist sizes, typically ranging from 5.5 to 7 inches in circumference. The bangle-style aluminum bracelet is designed for a comfortable fit on many women's wrists.
Editor's take
The Sekonda Aurora 40597 positions itself as an elegant and highly accessible timepiece for women who appreciate understated style and reliable performance. As a British-designed watch, it embodies a philosophy of delivering quality aesthetics and dependable functionality without the premium price often associated with luxury brands. This model is ideal for the discerning individual seeking a versatile accessory that transitions effortlessly from casual daytime wear to more refined evening ensembles.
Central to the Aurora's appeal is its robust Japanese quartz movement, a choice that guarantees exceptional accuracy and minimal fuss, making it a perfect daily companion. The watch features a lightweight yet durable 29mm aluminum case paired with a matching aluminum bangle-style bracelet, offering both comfort and a sleek profile on the wrist. Protecting the radiant silver sunray dial is a scratch-resistant mineral glass, ensuring clarity and longevity for everyday challenges. Its 30-meter water resistance provides basic protection against splashes, aligning with its casual-to-dress versatility.
However, the Aurora 40597's 30-meter water resistance rating means it is not suitable for swimming or showering, a common limitation for fashion-oriented quartz watches at this price point. Those requiring greater water protection for active lifestyles might need to consider a dedicated sport watch. Furthermore, while the aluminum construction keeps it light, some users might prefer the heft and perceived durability of a stainless steel watch.
Ultimately, the Sekonda Aurora 40597 is an excellent choice for women seeking a chic, low-maintenance watch that prioritizes style and accuracy. Its bangle bracelet design offers a distinctive look compared to traditional straps, making it a fashionable statement piece. For those who value British design principles and a reliable quartz mechanism in a compact, elegant package, this model offers compelling value.
In categories
From the manufacturer

Aluminum Case And Bracelet
The Sekonda Aurora 40597 features a 29mm aluminum case, complemented by a matching aluminum bracelet. This material choice offers a lightweight profile, contributing to comfortable wear throughout the day. The integrated design maintains a cohesive aesthetic.

Reliable Japanese Quartz
The Aurora 40597 is powered by a Japanese quartz movement. This selection provides accurate and consistent timekeeping, a practical attribute for a daily wear watch. Its low-maintenance nature is consistent with the casual watch category.

Compact 29mm Profile
The Aurora 40597 features a 29mm case diameter, offering a discreet and balanced presence on the wrist. This compact sizing enhances its wearability, making it a versatile choice for various casual occasions.

30m Water Resistance
The Sekonda Aurora 40597 is rated for 30 meters of water resistance. This specification ensures protection against splashes and brief, incidental water exposure. It is suitable for general daily wear but not for swimming or diving.

Durable Aluminum Construction
The 29mm case and integrated bracelet of the Aurora 40597 are constructed from aluminum. This material choice provides a lightweight yet durable structure. A robust glass crystal protects the dial, ensuring legibility and resilience.

Sekonda Aurora 40597
The Sekonda Aurora 40597 is categorized as a casual watch, prioritizing practicality and straightforward design. Its combination of a Japanese quartz movement and a 30m water resistance rating makes it a reliable choice for daily wear.
Warranty & Support
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