Christmas Watch Gifts 2026 (UK): The Best Picks at £50, £100 and £200

How much should you spend on a watch for Christmas?

A good Christmas watch gift doesn't need more than £50 on Amazon UK, and £100 roughly doubles the choice. At Bravery Watch we track watch prices on Amazon UK: on 23 October 2026, 1,517 of the watches we follow were in stock there with a price from the past week, and 389 of them cost £50 or less, 832 cost £100 or less and 1,231 cost £200 or less. The main reason to go up to £200 is a mechanical watch, because almost every automatic we track on Amazon UK costs more than £100. Amazon UK prices include VAT, so the £50, £100 and £200 lines below are the prices you see on the page.

For general advice on matching a watch to a person, see our watch gift guide. Here is who gets what:

For	Watch	Why	Amazon UK price band
Anyone, wrist size unknown	Casio MQ-24	Unisex, 34 mm, buckle strap	Under £50
Her	Sekonda Maisy	34 mm (35 mm in the title), rated to 100 m	Under £50
A teenager who likes retro	Casio A158WA	Unisex digital, 32 mm, steel bracelet	Under £50
A child learning the time	Ravel Time Teacher	27 mm, time teacher dial	Under £50
Him, classic	Citizen BF2013	41 mm steel, 50 m	£50 to £100
Her, classic	Timex Premium Dress	32 mm, steel bracelet	£50 to £100
Someone hard on watches	Casio G-Shock GA-100	200 m, shock resistant	£50 to £100
A first automatic	Seiko 5 SNXS77K	37 mm steel, automatic	£100 to £200
A runner	Garmin Forerunner 55	GPS running watch	£100 to £200
Her, like jewellery	Tommy Hilfiger Liberty	35 mm, steel mesh bracelet	£100 to £200

What is the best Christmas watch gift under £50?

If a friend told me they had £50 for a nephew's Christmas watch and no idea of his wrist size, I'd point them to the Casio MQ-24 first. The Casio MQ-24 is a 34 mm analogue watch with a resin case, a resin strap with a buckle and a plain white dial; its listing calls it unisex and rates it to 30 m, which covers rain and hand washing but not swimming. The case is small and the strap adjusts at the buckle, so on a wrist you haven't measured it carries the least risk of anything in this guide.

Under £50, my pick for a woman is the Sekonda Maisy. The Sekonda Maisy is a women's watch with a 34 mm case in its spec table (35 mm in the title), a polyurethane strap and a mineral crystal, and its listing rates it to 100 m, so it can stay on for a swim. That rating is uncommon on women's watches: only 35 of the 392 women's watches we track at £200 or less on Amazon UK list 100 m or more. Sekonda is a British brand, and you'll find every model we track on our Sekonda page. If you'd like to browse, 122 of the 389 watches we track at £50 or less are women's watches, most of them on our women's watches page.

A teenager who likes retro things will get more out of the Casio A158WA. The Casio A158WA is a 32 mm unisex digital watch on a steel bracelet; its listing names an alarm, a stopwatch and an LED light, and its title gives a seven-year battery. The Casio A158WA's spec table says only "water resistant", with no metre rating, so I wouldn't swim in it.

Children are easy to buy for on this budget: of the kids' watches we track that were in stock on Amazon UK with a current price, 28 of 29 cost £50 or less. The Ravel Time Teacher suits a child who is still learning to tell the time: it's a light 27 mm watch with a unicorn design, and its listing describes an easy-to-read time teacher dial. The Ravel Time Teacher's spec table gives no metre rating, so I'd take it off at bath time. For an older child, the Timex Time Machines has a 32 mm resin case, an adjustable fabric strap and a 30 m rating; its title says it's a girls' watch and the strap is purple. We explain the dial step by step in how to read an analogue watch, and there are more learning watches on our kids' learning page.

What is the best Christmas watch gift under £100?

For a classic watch for a husband, partner or dad, I'd go for the Citizen BF2013. The Citizen BF2013 is a quartz men's watch with a 41 mm stainless steel case, a champagne dial and a gold-tone steel bracelet; its listing says it glows in the dark, and it's rated to 50 m. A steel bracelet has to be shortened to fit by taking out links, which needs a small tool, as our bracelet glossary entry explains.

The classic choice for her in this band is the Timex Premium Dress, a 32 mm women's watch with a silver dial, a gold-tone steel bracelet with a deployment clasp and a 30 m rating. The Timex Premium Dress's listing files it as a dress watch, and its case is 9 mm thick.

The obvious present for someone who is hard on watches is the Casio G-Shock GA-100, whose listing title promises 200 m water resistance and resistance to shocks and magnetism; its spec table lists an alarm, a stopwatch and a timer. At 16.9 mm thick, the G-Shock GA-100 is a chunky watch, so I wouldn't buy it for a slim wrist.

If you'd like a wider choice up to £100, our guide to the best watches under £100 goes through the whole range.

What is the best Christmas watch gift under £200?

A first automatic is where the extra money goes: only 5 of the 832 watches we track at £100 or less on Amazon UK are automatic, against 60 at £200 or less. An automatic watch winds itself from the movement of the wrist and needs no battery. My pick is the Seiko 5 SNXS77K, a 37 mm men's automatic with a stainless steel case, a blue dial, a steel bracelet and a Hardlex crystal. The Seiko 5 SNXS77K is rated to 30 m, so it isn't one for swimming. We look at the whole line in is the Seiko 5 worth it, and our guide to automatic watches under £500 shows what more money buys.

If they run, the Garmin Forerunner 55 is the gift: its listing title calls it a GPS running smartwatch. The Garmin Forerunner 55's spec table adds Bluetooth, a 50 m rating and running, cycling, swimming and fitness as its sports, but gives no case size.

A woman who wears her watch as an accessory may like the Tommy Hilfiger Liberty, a women's watch with a 35 mm stainless steel case, a rose gold dial and a steel mesh bracelet with a sliding clasp, rated to 30 m. The Tommy Hilfiger Liberty looks more like jewellery than a tool.

Someone who wears a suit to work may prefer the Orient Bambino Version 4, an automatic dress watch on a leather strap, rated to 30 m; its title says it can also be wound by hand. The Orient Bambino Version 4's spec table gives a 41 mm case while its title says 42 mm; either way it can look large on a slim wrist. We look at the Bambino more closely in our Orient Bambino review.

Which Christmas watch should you buy if you don't know their wrist size?

If you don't know their wrist size, choose a case of 40 mm or less for a man and about 34 mm for a woman, on a strap that adjusts at the buckle. Size is the biggest risk with a watch as a present: among the watches we track on Amazon UK, the median men's watch at £200 or less has a 43 mm case, and only 159 of the 616 men's watches with a listed case size are 40 mm or smaller, while women's watches have a median of 34 mm. Our guide on how to size a watch treats 40 mm as the top of the safe range on a slim wrist. That's why the 34 mm Casio MQ-24 and the 37 mm Seiko 5 are on this list, although the Seiko 5's steel bracelet will need links taken out. To be surer, find out the model of a watch they already wear and look up its case size, or measure the wrist with a strip of paper and use our watch size calculator.

Look at the strap as well. Of the 1,221 watches we track at £200 or less whose listing names the strap, 565 have a metal bracelet. A bracelet is sized by removing links, while a leather, fabric or resin strap simply adjusts at the buckle. With an unknown wrist, a strap with a buckle is the easier present, and our guide to the best watches for small wrists has more small cases to choose from.

Can you return a watch gift after Christmas?

Yes, but count the days carefully. In the UK you can cancel an online order within 14 days without giving a reason, and under the Consumer Contracts Regulations 2013 that period ends 14 days after the day the watch is delivered. So for a watch that arrives on 3 December, the legal window closes on 17 December, before the present is even unwrapped. As of 23 October 2026, Amazon UK had not announced whether it will allow longer returns for Christmas 2026.

Before you order, check the returns details on the product page and whether Amazon or another seller is selling the watch. If it isn't Amazon, returns and the maker's warranty can depend on the seller: Citizen honours its warranty only with a completed, stamped warranty card from an authorised partner, and Seiko advises buying online only from an authorised Seiko dealer, so for the Citizen BF2013 and the Seiko 5 SNXS77K the seller matters. If the watch turns out to be faulty, the Consumer Rights Act 2015 also gives you 30 days to reject it. I'd keep the box and the receipt until the new year.

All the picks side by side

Watch	For	Case and strap	Water resistance (spec table)	Amazon UK price band
Casio MQ-24	Anyone	34 mm resin, buckle strap	30 m	Under £50
Sekonda Maisy	Her	34 mm (35 mm in the title), polyurethane strap	100 m	Under £50
Casio A158WA	Teenager	32 mm, steel bracelet	No metre rating	Under £50
Ravel Time Teacher	Child	27 mm, plastic strap	No metre rating	Under £50
Timex Time Machines	Child	32 mm resin, fabric strap	30 m	Under £50
Citizen BF2013	Him	41 mm steel, steel bracelet	50 m	£50 to £100
Timex Premium Dress	Her	32 mm, steel bracelet	30 m	£50 to £100
Casio G-Shock GA-100	Hard on watches	Resin, 16.9 mm thick	200 m	£50 to £100
Seiko 5 SNXS77K	First automatic	37 mm steel, steel bracelet	30 m	£100 to £200
Garmin Forerunner 55	Runner	No size in spec table, silicone strap	50 m	£100 to £200
Tommy Hilfiger Liberty	Her	35 mm steel, mesh bracelet	30 m	£100 to £200
Orient Bambino Version 4	Suit wearer	41 mm (42 mm in the title), leather strap	30 m	£100 to £200

Happy Christmas.

How we checked

We took the numbers from the Bravery Watch catalogue on 23 October 2026: 1,517 watches in stock on Amazon UK with a price fetched in the past seven days. Price bands use the Amazon UK price including VAT. Case size, water resistance and features come from the technical table of each Amazon listing or from the listing title, and we left out anything they don't state. Men's, women's, unisex and kids' counts only include watches whose technical table or title gives that audience. We count a watch as automatic when its technical table names an automatic movement, or when its title says automatic and the table doesn't name a quartz movement. Prices change every day, so a pick can move out of its band; our product pages show the current Amazon UK price. The cancellation rule comes from regulation 30 of the Consumer Contracts Regulations 2013, the 30-day right to reject from section 22 of the Consumer Rights Act 2015, and the warranty terms from Citizen's European warranty page and Seiko's UK internet purchase warning.